Meet the blockheads: A rare glimpse inside Minecraft's HQ.


1. According to the writer autistic children such as his son, may be attracted to Minecraft because it is free in which there are no missions that you have too complete you can go at your own pace and you can use your creativity- this makes the experience stress free.

2. The features that are included in the education version is that teachers can set up classroom servers where students build scale models of their own towns; learn about geography, agriculture, architecture and physics. I believe that this may be useful as an education tool because it teachers students things that they can carry on through the rests of their lives in which they could make a job out of agriculture, architecture or being a geographer.

3. Bergensten suggests that copy cat versions of Minecraft had been less successful because Minecraft has a unique look in which he describes it as 'cartoony because of the low resolution, the low fidelity. But the benefit of that is it allows you to fill the world in with your own  imagination'.

4. The 'modding' community is designs and shares its own texture maps, items, creatures and even new stories and adventures making them available online.

5. Bergensten believes that the sense of ownership is vital for the Minecraft audience, he states 'its the heart of the game'.

6. Minecraft has expanded its brand beyond gaming into other products such as merchandise and minecraft products that you could buy in stores or online.

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