MAGAZINE COURSEWORK 2018

 


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Strengths Potential problems Examples Viral advertising The advertisement is more easily excepted because it comes from companies and movements that we already know and are apart of.  A problem is that if people do not like the companies that they are stemming from they'll automatically become biased towards the viral advertisement that is being showed.  An example of viral advertising is the car racing scare that is was done by 'Reality or Ultra reality' in which they were advertising Pepsi max.   Native advertising Native advertising is more easily accepted by the audience because it is placed in a platform that the audience uses so they could relate to it more becaus4 it is in a comfort zone. A problem is that people may become annoyed buy the adverts that are in placed in the platform they enjoy using. An example of Native advertising snap chat pop ups in which big blogs, websites and TV stations are being advertised. Targeted ad...
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